Success with Bing

Wed Jul 17, 2013 2:28 am

Is there any reason to pursue Bing and Yahoo rather than Google? Finding it hard to gain any traction in Google. Thinking an effort to rank in the other engines might be worthwhile. Thoughts?
sowen12
 
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Location: Atlanta, GA

Re: Success with Bing

Thu Jul 18, 2013 12:18 am

sowen12 wrote:Is there any reason to pursue Bing and Yahoo rather than Google?

I can think of one reason. If you're using SEO tactics that don't work with Google (such as shady linking systems, maybe?), and nothing you try seems to get you back in Google's favor, then instead of abandoning your site and starting again, you could aim to be ranked high in Bing and Yahoo!

Someone might argue that by doing so you'd miss out on a lot of potential Google traffic.

My Plan A would always be to aim for Google traffic, because of its huge share of the market. Google attracted 66.7% of search engine traffic in June 2013, according to comScore. But if you're involved in trying to trick the search engines, you might need a plan B.

If you're in Google's bad books, apparently for good, then all that "potential" traffic is mere pie in the sky you're never going to get. In such a case, you may be better off aiming for a small slice of the pie from Bing.

By the way, if you use a trademarked name, such as "Yahoo", "Bing", or "Gmail" as part of your domain name, you're in serious risk of losing your domain name.

Large companies often pursue trademark breaches vigorously. In some cases, domain names have been transferred to the trademark-owning company. I'm not a lawyer. Here's what what legal firm says:

The terms of registration of domain names prohibit a domain name being registered in bad faith, such as to divert business and web traffic...

Source: http://www.holdingredlich.com/areas-of- ... e-disputes
AllanGardyne
Site Admin
 
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Location: Winter: Australia Summer: New Zealand

Thu Jul 18, 2013 2:19 pm

The only reason to focus on Bing and Yahoo is that you can't succeed on Google ;) But it's not a bad idea. After you get good rank on those SE your website will surely be more visible and will get more traffic. This can actually result in better rank on Google :P
kenzo
 
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Joined: Mon Feb 11, 2013 3:39 pm

Tue Jul 23, 2013 12:24 pm

Google has a very competitive market for affiliates. Often is better to focus on Yahoo and Bing since it's a lot easier to rank there.
Jake The Competition Man
 
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Joined: Tue Jul 23, 2013 9:40 am

Wed Jul 24, 2013 10:34 pm

Not really. If you're getting most of your traffic from Bing and Yahoo these days, you're doing something wrong :) That said, you should never ignore any targeted traffic source.
dcristo
 
Posts: 466
Joined: Wed Jun 23, 2004 12:05 am
Location: Sydney, Australia

Sat Aug 10, 2013 1:54 pm

When it comes to ppc. Bing it all the way. Bing still get a lot of traffic. It is way easier to get up campaigns and get things going than when google. Rankings tend to be more sticky with bing also so definitely worth some seo efforts.
AffiliateEdge
 
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Joined: Thu Aug 16, 2007 8:44 am

Sat Aug 10, 2013 2:08 pm

If you try with high competiotion keywords and you don't have really powerful SEO tools, you may try to make good rank on Bing at first. But Google is of course the main target at last :D
kenzo
 
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Joined: Mon Feb 11, 2013 3:39 pm

Fri Sep 06, 2013 6:16 am

for me, target Google right away. you will exert the same effort, so why not go all the way to the top?
Pettus
 
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Fri Sep 20, 2013 2:44 pm

Jake The Competition Man wrote:Google has a very competitive market for affiliates. Often is better to focus on Yahoo and Bing since it's a lot easier to rank there.

hey you right google have a very competitive market. If we want to target google then we give much effort and then. I think we also can go for the SEO.
ZakaryCyrus
 
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Joined: Wed Aug 07, 2013 10:27 pm

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