Blogging; if you know how to do it right, can be a great experience. Unfortunately the majority of people getting online to begin blogging fall into the common frustration of seeing low traffic numbers when they check their stats. Why is this the case? Ultimately it is because getting traffic to a blog is a science, like many other strategies implemented in marketing products and services. There are four ways that can help in achieving more traffic at a quicker rate. Two of the ways to produce an abundant traffic stream consists of writing and promoting your subject and/or niche in other sites, and another strategy to reeling in this traffic is a traditional business tactic in attaining a base of customers; or in regards to blogs, followers.
1.) Write Captivating Articles -
Article marketing is one of the best ways to attain traffic as it is almost always free and can allow a marketer to express their interests in any desired niche. If you submit articles to directories you are not only getting a steady stream of readers, but you are also building backlinks to your blog site. An example is EzineArticles.com, as it is has its own readership of people looking for topics that you may just be blogging about. Therefore, if you write an article and submit it to a directory a person will not only read your article but also be enticed to visit your blog.
2.) Reasons to Re-Visit-
Giving people a reason to go back is seen all throughout commercial businesses. For example, stores and restaurants will hold special sales, events, and offers to keep customers coming back for more of what they love; but this time with a lower price or “buy one get one free” offer. This exact formula can also be replicated in your blogging techniques. The idea to keep people coming back over and over can be lucrative and the best way to do this is to create special events and offers. For example, you can give away a new prize each week to new subscribers to your list. In addition, you can also run contests for people who leave comments on your blog posts. In short, making your blog “a place to be” will attract more people as your subscribers may even tell their friends.
3.) Doing Keyword Research-
Rather than throwing up blogs and expecting traffic it would be wiser to research the keyword data to find terms that are getting a lot of searches. In addition, attaining keywords that have low competition would be a greater choice as it will make your blog easier to rank.
4.) Link Baiting-
The idea behind creating link baits is stirring enough controversy through your post that you can produce strong emotional reactions by people in order for them to comment and link to your blog post. For example, if a hot new electronic product; like the iPad, just recently came out on the market and everyone is raving about it, you can explain why you don’t like it to your readers in a way that will give you strong emotional responses automatically.
In short, these are four ways that can be solid; if used appropriately, in bringing in more traffic and attaining a base of avid readers.