I’ve been listining series of strategy options for engaging young people through Facebook. So two platforms appears for communicate & that are Facebook pages and Facebook groups. I was a minor confused about which one to be selected over the other. Facebook pages and Facebook groups offer a way of promoting activities and of hosting a discussion between different Facebook users & almost same features. So after searching little articles related on these two platforms & i found these insight qualities.
Facebook group can be create for anything. They can be used as discussion forums, virtual petitions where membership indicates support for a cause, a space for sharing photos and videos or a way of subscribing to get messages from an organisation. As a creator you can control all the features of the group whether it is visible to all members of Facebook or closed and visible only to invited Facebook members.Where as Facebook Page can be create for any entity such as a club, youth council, youth project etc. Unlike groups Facebook Page can be visible on the internet to those without a Facebook account and have fans. You can send updates to fans but these will only be displayed on the side of a users homepage when they log-in rather than appearing in their inbox. Applications can be added to pages similar to the way you can add applications to your Facebook profile.