blurb blitz wrote:Is it more efficient to sign up for a crapload of affiliate programs and link them all over the website or to try to find one main sponsor?
You're unlikely to find a company willing to sponsor your site before you begin attracting lots of traffic. You could think about that option again if you get to the stage where you're getting about 50,000 or 100,000 visitors a month.
It's much easier to use AdSense ads and affiliate links.
For AdSense, there's heaps of very useful information on the AdSense website. I strongly recommend you spend some time studying it. The Google people want you to succeed, so they have worked hard at providing useful info.
For affiliate links, Andy has given you very good tips. You'll find you're much more likely to achieve sales if you enthusiastically review a product and provide an affiliate link in your review.
A crapload of affiliate programs? I'm not sure how carefully you chose those words, but if you don't have a high opinion of a product, you shouldn't promote it. You have tens of thousands of affiliate programs and millions of products to choose from. You should very carefully select good products that will interest the visitors you're trying to attract.
Try to imagine exactly what your visitors are looking for. Then promote it on your site. That's the key.